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The age-old marketing tool you’ve forgotten

The age-old marketing tool you’ve forgotten

From free information products such as ebooks to brochures and email campaigns, today’s marketers have a wealth of tools and tactics at their disposal. While content marketing and social media garner most of the attention in the marketing world, it’s easy to forget about tried and true techniques that are as effective today as they were twenty years ago.

Master your messages with these Gmail hacks

Master your messages with these Gmail hacks

Gmail has become a powerful email option for businesses since it can be attached to your domain. Easy to use, accessible from anywhere and always up-to-date, it has a lot to offer business users. But if you only use Gmail to send and receive emails, you’re barely scratching the surface of its true capabilities and lesser known features.

How to reduce data usage for Android devices

How to reduce data usage for Android devices

What happens when the data well runs dry? Your 2, 3 or 4 gig plan is out, and then what? While you’d probably rather not think about it, we all know you’re either forced to use a slower connection or connect to the Internet through Wi-Fi. Certainly this is not the worse thing that could happen to you, but for many Android phone users it’s a scenario you want to avoid at all costs.

Different types of hackers defined

Different types of hackers defined

Know thy enemy. When it comes to hackers, most business owners get hung up on the technical and mechanical details of a cyber attack forgetting another important aspect: motive. Why are they attacking people and organizations in the first place? And who are they targeting? By answering these questions you’ll have a better understanding of what resources need the most protection in your business.

Choosing the right mouse for work

Choosing the right mouse for work

Have you been stuck using the same mouse for several years now? If you’re feeling a bit of pain in your mouse clicking hand, then it’s probably time to consider an upgrade. We don’t always pay attention to it, but a good mouse can make a big difference.

SMB Cyber Security

SMB Cyber Security

Cyber security has been a central focus of discussion in the news over the last few months. We’ve heard of stories of big enterprises, such as Ashley Maddison, being hacked. But what about the smaller businesses under 100 people? We don't see headlines featuring the small company that lost $15,000 and six months worth of data.

How to get 500+ LinkedIn connections

How to get 500+ LinkedIn connections

500+ LinkedIn connections can open doors. It can lead to more business, new clients, and provide social proof to yourself or organization. However, getting to 500+ connections can seem like a daunting task, especially if you have a business to run. So how can you break through and become a LinkedIn power networker? Here are a few tips to get you to 500+.

Network every day

If you’re struggling to grow your LinkedIn network, you may not be spending enough time on the platform.

Customize your PDFs with Google Drive

Customize your PDFs with Google Drive

Google Drive has become the go to cloud-based solution for many small businesses. There’s plenty of storage, it’s easy to organize, and collaborating as a team on one document is even simpler. However, when it comes to PDFs, people aren’t aware that it can do so much more.

New email security feature for Office 365

New email security feature for Office 365

While you can take many security precautions to protect your organization, a cyber attack is always possible because of human error. Microsoft, however, is trying to change this. In the coming weeks, the technology giant plans to launch a new security feature for Outlook, but only if you’re an Office 365 user.

5 web design trends you should consider

5 web design trends you should consider

A good looking page will determine how many people trust a website. This is especially true for small business owners trying to establish their company’s identity online. But with so many similar businesses to compete with, how can you stand out from the crowd? This is why it’s even more important to stay on top of web design trends to attract more visitors.